Earlier this week the UK’s largest fashion trade fashion show took place at the NEC Birmingham which saw brands and buyers come together to showcase their new season collections. Covering everything from men’s and women’s fashion, accessories, footwear, lingerie and swimwear, the show is packed full of seminars, catwalks and pop up stores surrounding these sectors. Of course, we were most excited to hear about the lingerie and swimwear exhibition!
With more than 260 brands exhibiting their new designs every season, Moda Lingerie and Swimwear is the UK’s national show for intimate apparel and swimwear industries to visit. This section of the show features everything from shapewear and hosiery to loungewear and nightwear from both niche and upcoming brands.
The show is seen as an important part of the calendar within the retail industry which makes it essential for buyers and sellers to attend. It has been reported that the brands in attendance of the show have exceeded sale targets year on year by attending the Moda show and this year has been no exception.
The next Moda show will take place on the 16th February 2014 – 18th February at the NEC Birmingham and will welcome autumn/winter collections for 2014 – will you be attending this prestigious event next year as a buyer or upcoming seller?